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Bridgestone India, part of Bridgestone Corporation, a global leader in tyres and sustainable mobility solutions, announces the opening of the Bridgestone Centre for Tyre and Road Safety Education at PCMC Park, Pune. Under the Bridgestone Road Safety program, the centre will encourage responsible behaviours and practices amongst citizens, especially students towards road and tyre safety. Through captivating displays and interactive exhibits, visitors gain valuable knowledge about tyre safety and responsible road behavior.

PCMC Science Park boasts an average footfall of 10 Lac visitors annually, a prominent section being school and college students.

The center empowers individuals with information and skills to make responsible choices on the road. Bridgestone India is committed to reducing accidents and creating safer journeys for everyone. The center focuses on safe driving practices, pedestrian safety, and traffic regulation adherence, fostering a culture of safety and responsibility. The Centre also imparts information on tyre maintenance as tyres play a very crucial role in vehicle safety. It also intends to highlight the importance and role of tyres in safe mobility emphasizing the crucial link between tyre care and overall road safety.

"We believe ‘tyres carry life”, and ensuring the safety of drivers and promoting overall road safety is one of our key focus areas. Through the Bridgestone Centre for Tyre and Road Safety Education, we hope to reach out to young and future vehicle drivers, to build awareness about tyre safety and promote responsible driving behaviors, thereby setting a firm foundation for safe mobility." said Mr. Stefano Sanchini, Managing Director, Bridgestone India.

To ensure the program’s sustenance, Bridgestone India will regularly assess effectiveness and adapt educational offerings. Ongoing support and maintenance are provided by the Science and Innovation Division of the PCMC Science Park, ensuring the center remains a valuable resource for the community.

The centre was inaugurated in the presence of Mr. Stefano Sanchini, Managing Director Bridgestone India, Mr. Prashant Patil and Prashant Hambar Board of Directors of the Pimpri Chinchwad science park., with the science park team, Mr. Nilkhant Poman CSR head of PCMC. Amongst Bridgestone India’s Senior Management members present on the occasion were Mr. Apurv Choubey Chief Human Resources Officer, Mr. Rajarshi Moitra Chief Commercial Officer and Mr. Rohit Mathur Head of OTR and Strategy. 

About Bridgestone in Europe, Middle East, India and Africa

Bridgestone in Europe, Middle East, India, and Africa (Bridgestone EMIA) is the regional Strategic Business Unit of Bridgestone Corporation, a global leader in tyres and sustainable mobility solutions.

Headquartered in Zaventem (Belgium), Bridgestone EMIA employs more than 20,000 people and conducts business in 40 countries across the region.

Bridgestone offers a diverse portfolio of premium tyres, tyre technologies and advanced mobility solutions. The company’s vision is to provide social and customer value as a sustainable solutions company. The Bridgestone E8 Commitment is a broad, global corporate commitment that clearly defines the value the company is promising to deliver to society, our customers and future generations in eight focus areas; Energy, Ecology, Efficiency, Extension, Economy, Emotion, Ease and Empowerment. These provide a compass to guide strategic priorities, decision making and actions throughout every area of the business.

For more information about Bridgestone in EMIA, please visit www.bridgestone-emia.com and press.bridgestone-emia.com. Follow us on Facebook, Instagram, YouTube, Twitter and LinkedIn.

About Bridgestone India:

Bridgestone India Pvt. Ltd started its operations in 1996. In March 1998 with the setup of its manufacturing facility in Kheda, Madhya Pradesh, Bridgestone achieved its objective of running Indian manufactured Bridgestone tyres on Indian Roads. It expanded its facilities by setting up one more facility in Chakan, Pune in 2013. In a short stint of more than 20 years, Bridgestone India Pvt. Ltd has become one of the leading tyre companies in both the OEM & Replacement market.